International Disciplines



Global Markets and Negotiation

Challenges to international negotiators; Cultures, history and political environment; International legal environment; International economic arrangements; Technical standards and currency movements within global markets.

Dia: Quinta

Horário: 08h às 11h30

Campus Itajaí

Major Brazilian Tropical Diseases

Notions about major Brazilian tropical diseases. General aspects of the infectious diseases; Mode of dissemination; Pathogenesis; Socioeconomic and political impacts and implications on public health in Brazil.

Dia: Terça

Horário: 19h às 22h30

Campus Itajaí

Marketing Aspects in the Brazilian Consumer Behavior

Marketing and its aspects in the age of consumer-oriented production; Marketing strategies that influence consumer behavior; Brazilian consumer’s features and the aspects influencers; External influences on consumer behavior.

Dia: Quarta

Horário: 08h às 11h30

Campus Itajaí

Intercultural Communication

Linguistic phenomenon; Culture; Universality and singularity in intercultural dialogue; Ethnocentrism; Stereotyping; Ethnorelativism; Intercultural sensitivity; Muticulturalism and interculturalism.

Dia: Terça / Quarta

Horário: 08h às 11h30 - 19h às 22h30

Campus Itajaí / Campus Balneário Camboriú

Society and Culture

Culture and systems of signification; Historical and symbolic forms of societies; Identity and cultural diversity; Citizenship and otherness.

Dia: Sexta

Horário: 08h às 11h30

Campus Balneário Camboriú

Negociaciones Internacionales

Negociaciones Internacionales. Herramientas de las Negociaciones Internacionales. Actores Internacionales.

Dia: Quinta

Horário: 19h às 22h30

Campus Itajaí

Marketing

Marketing concepts and techniques for organizations; Marketing operations for foreign environments; cultural, political and economic factors affecting the international marketers; Trends in the Brazilian public opinion, legislations and practices of governmental regulatory bodies. 

Dia: Terça

Horário: 19h às 22h30

Campus Balneário Camboriú